Monday, December 30, 2019

Cause-Effect Essay

Cause-Effect Essay My preference of career entails practical nursing. Therefore, this field encompasses an issue of scrutiny in daily livelihood. Recently, there depicts increased advancements with relation to the practice in primeval times. A practitioner in the segment contents with dynamism world over. This owes clarification from the information that culture and conservativeness domineered medicine practice. Therefore, this essay seeks to illuminate issues justifying the career path and related effects. Causes triggering the career choice The career entails compelling factors that explain reasons entangling the selection. One of the causes involves daily struggles endured by nurses while attempting to endeavor in political arenas and other fields. This compels my urge to venture into the career path coupled with the motive of championing for welfare encompassed by the practitioners. In addition, my desire to engage in society advancements steers the career alternative. This owes explication from the information that I focus on divulging incredible assistance to my community. Therefore, my peak aspiration entails engaging in environmental programs with the aspiration of supporting the society. â€Å"Nursing in prehistoric period was delineated by health practices that were strongly guided by beliefs of magic, religion and superstition.† (Cherry and Susan 3) Moreover, the news of populaces rooted in stereotypes and conservativeness that pose amplified challenges to medicine obliges my participation into the arena. This would enable me to intervene in championing for reception of current medicine. This draws the clarification that substantial populaces display conviction to traditional healing (Cherry and Susan 3). This includes consultation of gods, rituals and magic motives. Therefore, the aspiration of instilling dynamism to populaces triggers the career path. An additional cause includes the desire to ascertain that patients regain their wellbeing. This will culminate to personal satisfaction regarding my career selection. Moreover, exceptional factors depicting indulgence to practical nursing include the agenda of steering for welfare catering for nurses. Nurses endure lots of trying circumstances while ascertaining that wellbeing of patients. One of the predicament involved minimal rewards from governmental bodies. Effects of the career choice A universal predicament would be enduring the predicament of enduring variant patients who depict personal weaknesses. For instance, patients encompassing underprivileged language barriers would pose immense implications to my career. This draws explication from the information that conservative persons still employ vernaculars while articulating needs. This explains that language predicaments would render the practice cumbersome. My careers selection would also culminate to encountering problems while assuming nursing prejudice to indulge in political arenas. This draws clarification from the information that societies regard nurse as individuals supposed to venture in their profession opposed to indulging in political arenas. Nurses also endure the predicament of facing prejudice that their profession requires privacy. â€Å"Being a nurse means†¦you will never be bored†¦you will be frustrated, you will be surrounded by challenges†¦Ã¢â‚¬  (Cherry and Susan 6) In addition, the vocation selection would culminate to problematic occurrences that will seek de-motivating my practice. This owes explication from the information that work environments content with predicaments posed by authorities, patients and colleagues. For instance, an effect that stem up would include interaction with different personalities. This explicates that the interaction culminates to exposure to practitioners. Exposure explicates that the practitioner endures countless ideologies emanating from the exposure. This exonerates that exposure elevates practitioners intelligence. An effect stemming from pursuing practical nursing includes evading life engagements to ascertain supreme devotedness to handling patients. Practical nursing necessitates that personnel in the field exemplify amplified concern to patients. The profession also demands that personnel indulge substantial duration’s to ascertaining wellbeing of patients. This owes explanation to night shifts displayed by the practitioners. In addition, selection of the career would culminate to disregards for countless agendas coupled with the motive of devoting time in medical arenas. An added effect involves vulnerability to diseases experienced by patients. This explicates that patients displaying contagious ailments may render elevated risks to practitioners (Cherry and Susan 6). Consequently, safety in the profession counts immensely. This stems from the information that practitioners may endure diseases like Ebola and TB that culminate to severe situations. Therefore, the career preference culminates to the effect of disease vulnerability and threats in the field. Therefore, the practice presents disease cases that may deter my progression. In addition, the selection explicates that the career path encompasses elevated predicaments that render practices intricate.

Sunday, December 22, 2019

A Look at Meditation Essay - 986 Words

A Look at Meditation In this modern day and age, the negative effects of stress are unavoidable. People have tried various methods to help cope with stress, everything from exercise and diet to alternative methods like biofeedback. However, the most effective method to deal with stress is not one of these modern methods but rather a 5,000 year-old idea: Meditation. Meditation not only helps reduce the negative effects of stress, but also leads to a better sense of well-being by uniting mind and body. The basic principles and practices of meditation are rooted in Hinduism, an Asian religion whose followers believe that the soul is eternal and maintains an eternal relationship with God. Hindus believe that because†¦show more content†¦Meditation allows us to step outside the situation, seeing ourselves as the observer rather than the victim, and opens us up to other points of view. By broadening our perspective, we are better able to deal with those responses that are destructive. By doing so, we can learn to recognize emotional pain and not be oppressed by it. This concept is similar to the cancer patient who takes morphine to control physical pain; The drug helps control the pain but the patient is still aware of it. Meditation has been proven to be both physically and emotionally beneficial, but why hasnt this union of body and mind become so popular until recently? As the baby boomers get older, their unorthodox methods of youth have evolved into acceptance as mainstream culture. New developments in science have also forced psychiatrists to re-examine the effectiveness of medicines and have come to the conclusion that there is a limit to what they can do. A conscious effort must be made on the part of the patient as medicine can not cure everything. Individuals are assuming responsibility for their own well-being. Meditation appeals to educated people and has been very popular and successful in helping the upper classes of American society deals with stress. More recently, as meditation moves into mainstream medicine the lower income classes are also beginning to explore meditation. Andrea La Fave of the Maharishi Vedic UniversityShow MoreRelatedWhy Mindfulness Meditation Gaining So Much Popularity Essay900 Words   |  4 PagesWhy Is Mindfulness Meditation Gaining So Much Popularity in the West? By Charles A Francis | Submitted On March 26, 2012 Recommend Article Article Comments Print Article Share this article on Facebook Share this article on Twitter Share this article on Google+ Share this article on Linkedin Share this article on StumbleUpon Share this article on Delicious Share this article on Digg Share this article on Reddit Share this article on Pinterest Expert Author Charles A Francis If you re newRead MoreMajor Misunderstandings About Meditation By Ray Baskerville985 Words   |  4 Pages8 Major Misunderstandings About Meditation By Ray Baskerville | Submitted On July 24, 2009 Recommend Article Article Comments Print Article Share this article on Facebook Share this article on Twitter Share this article on Google+ Share this article on Linkedin Share this article on StumbleUpon Share this article on Delicious Share this article on Digg Share this article on Reddit Share this article on Pinterest Expert Author Ray Baskerville Meditation is growing increasingly in popularityRead MoreEssay on Buddhist Meditation906 Words   |  4 PagesMeditation is very difficult to describe and can only truly be explained once experienced. It is the practice of mental concentration leading ultimately through a sequence of stages to the final goal of spiritual freedom, nirvana. The purpose of Buddhist meditation is to free ourselves from the delusion and thereby put an end to both ignorance and craving. The Buddhists describe the culminating trance-like state as transient; final Nirvana requires the insight of wisdom. The exercises that are meantRead MoreBuddhist Meditation Practice And Buddhism1072 Words   |  5 Pages Over this past year I have been involved in a buddhist meditation practice, I have been through stages of resisting, doubting, and now more accepting this practice. The buddhist meditation practice I participated in is a controversial religion in Taiwan. Even though the religion has almost a hundred thou sand followers including celebrities and business leaders, the religion itself is still being judged by others due to its beliefs. 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However, a high percentage of the world population now has a new interest in meditation because they need to end their depression and stress pressed upon them by their heavy daily duties at work or school. In fact the most effective method to deal with stress is not one of these modern methods but it’s a thousands year-old idea; Meditation. Meditation not onlyRead MoreFive Simple Mindfulness Skills That Work Essay1008 Words   |  5 Pagesthis article on Digg Share this article on Reddit Share this article on Pinterest Expert Author Debra Burdick Mindfulness meditation consists of skills and methods to unplug from the busy world around you and from the busy monkey brain so often experienced in today s life and particularly in ADHD, anxiety and depression. According to Jon Kabat-Zinn, mindfulness meditation trains and reinforces the ability to pay attention to the present moment, on purpose which helps to increase concentrationRead MoreIsabella Vigil . Mr.Short . College Composition . 19 March848 Words   |  4 PagesComposition 19 March 2017 A Spiritual Gain but a Financial Lose Meditation has always been seen as a way to keep the mind and soul healthy. Mediation dates back to 1500 BCE originating in Ancient India. The practice soon started to expand and adapt to other cultures around the world. Some of the earliest references to meditation are found in the Hindu scriptures and it was around the 6th to 5th centuries that other forms of meditation developed into Confucian, Taoist China, and Buddhist India (Taham)Read MoreBuddhist Meditation Essay965 Words   |  4 Pages Meditation is very difficult to describe and can only truly be explained once experienced. It is the practice of mental concentration leading ultimately through a sequence of stages to the final goal of spiritual freedom, nirvana. The purpose of Buddhist meditation is to free ourselves from the delusion and thereby put an end to both ignorance and craving. 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Saturday, December 14, 2019

AIDS Article Free Essays

The article is written by a gay man, who lost his first partner to AIDS and dedicated himself to spreading information about HIV prevention and campaigning for governmental attention to the problem in order to save ‘other gay and bisexual men from losing the ones they love’ (Williams, 2006, para. 6). Clark Williams also served as the interim executive director of the Billy DeFrank LGBT Community Center at the moment of the article’s release and as a manager of county’s HIV prevention, counseling, and testing initiatves in 2001-2003. We will write a custom essay sample on AIDS Article or any similar topic only for you Order Now The article reports the LGBT community of Santa Clara County joining other concerned citizens at a meeting where the county’s Board of Supervisors Chair promised to attract additional financial resources to strengthen public health system in the face of accelerating rate of HIV transmission. The focus of the effort should be prevention and early diagnosis. The article recalls the start of HIV/AIDS epidemic that was first regarded as a rare form of cancer endangering gay and bisexual male New Yorkers. In 2006, the number of Americans who died from AIDS reached 550,000 and continued to grow. Approximately 40,000 citizens are getting infected with HIV every year. Santa Clara County, for its part, has lost 2,000 residents to the disease. More than 2,500 were living with HIV/AIDS; this number might have been considerably higher because one in three citizens having HIV remains undiagnosed. 80 percent of new infections with the virus in Santa Clara County were among gay and bisexual males. Santa Clara County is reported as being ‘near the heart of our nation’s HIV/AIDS epidemic’ (Williams, 2006, para. 5). Apart from focusing on the human tragedy of living with HIV diagnosis or loosing a friend, a family member, a colleague, or a neighbor to the disease, the article discusses the problem of HIV/AIDS through the prism of financial burden on the county’s social security system. Lifetime cost of HIV treatment is estimated to be as high as $155,000 per patient. These costs are much higher if the disease is not diagnosed at early stages, which is often the case in Santa Clara County, where patients learn about their HIV status in an emergency room. However, the author notes several positive developments in the field of public health, such as risk reduction counseling to people living with HIV/AIDS and public HIV test counseling locations. Santa Clara County is compared with San Francisco, where HIV test counseling facilities are abundant. In Santa Clara County, there is only one public testing facility, despite the fact that the number of LGBT is over 100,000 in the area. The Billy DeFrank LGBT Community Center is deemed as the most appropriate place to establish another full-time test counseling facility, since it is known for its excellence in providing HIV prevention to at-risk population. One additional testing facility will not solve the problem in the county. It is not only LGBT population that is especially affected by the spread of HIV/AIDS. Other vulnerable groups include ethnic minorities, homeless and runaway youth, and drug addicts. Therefore, five part-time testing centers should be opened across Santa Clara County. One of the main strengths of the article is the fact that it is written from an insider’s perspective. Rapport between the author and readers is immediately established when Clark Williams shares his personal tragedy of loosing his loved once to AIDS. However, emotional pathos is not the main component of the writer’s credibility: Williams is a leader of Santa Clara County’s LGBT community, knowledgeable of the actual Status Quo with regard to HIV/AIDS prevention and counseling. How to cite AIDS Article, Papers

Friday, December 6, 2019

Emerging Technology and Innovation-Free-Samples for Students

Question: Discuss about the Emerging Technology and Innovation. Answer: In Template Mention Technology has been an issue of rapid change and has been undergoing a development on a continuous rate. FMEC or Fogg and Mobile Edge Computing have been one such issue which has acquired a global interest. It is basically a unit associated with cloud computing and also discuss the various provisions, security factors, and essentialities which are related to the former. The various theories as revealed from a number of aspects along with an all round approach to this new innovation has been dealt herewith. Introduction The world is prone to changes as we all know and it is this factor of change which has resulted in the developments so far of which the entire human race proudly stands today. Among every other factor and essential of change, the most important one where almost every development is directly dependent upon is technology [6]. Among every other agent of change, technology today stands as the most important which is prone to the largest extent of changes. Without almost any least factor of any possible risk, the breakthrough developments and changes in technology promise to provide the best solutions to even the most acute problems and the most serious problems arising in the ever changing human civilization. An annual compilation of all the important innovations as recorded in the World Economic Forum, gives a detailed information regarding the developments that took place from almost every field which is considered important in todays world ranging from hydrogen fuelled zero emission c ars to computer chips which are modelled and designed on human brain. These compilations give us a vast outlook regarding the wide range of innovations, improvements needed to transform our industries and safeguard and improvise our planet and our lifestyles. In this aspect cloud computing requires special reference as it has become an important part in the entire process of development and related applications and services that are carried forward in a business environment along with the contribution and impact of every individual user of the concerned company [8]. Discussions Materials And Methods There are several aspects related to Fogg and Mobile Edge Computing which makes it a perfect approach as related in relation to the above mentioned purpose [11]. These purposes are the chief functioning geographical factors behind the true and successful involvement of servers who serve a spontaneous relation and momentum and maintain closeness to the users. The main motive and intention behind the application of Fogg And Mobile Edge Computing is to deal with real and heavy time applications at the edge of networks by bringing billions of connected mobile services into use. FMEC 2017 has an aim to investigate, enquire and investigate the importance of Mobile Edge Computing devices. Along with this, it also aims at providing for moral contributions which would help in sorting and solving out the problems and challenges associated with Mobile Edge Computing . In brief, the main and primary intention behind FMEC 2017 is to provide a basic working structure to scientists, engineers, and researchers so that they could discuss and exchange new formats and ideas owing to new improved and moral results and also a well defined and acquired experience on almost every aspect related to Fogg and Mobile Edge Computing. In such cases, original research works are duly appreciated and accepted from researchers and related examiners. Qualitative research is preferred in case of the research methodologies which deal with research work on topics regarding and related to FMEC security issues and other related modelling matters [1]. The first step taken up in this process is listing down all the research options that are required in the process and the necessary preparations associated with it, which also includes all the related questions which are needed to be answered on this basis. Cloud computing applications are important as their use and application has been used and preferred to be helpful and beneficial over large extents in many places around the world. FMEC services promise to offer an all round, enhanced and better quality service, which are however, adversely affected by several associating issues related as well as contained in it. It is because of these factors that the questions related to and regarding FMEC products and services is urgently requires to be solved, and are clubbed under extremely impor tant issues in this purpose. Many researchers have covered several topics related to FMEC services like security issues, privacy issues, and modelling issues [15]. A related literary view regarding this aspect can be given, which would consider the research works as a second step in the entire research process. However, there are several other research topics and issues which require due consideration and importance to be given as a step to improve the performance and service of this field. There are many methods which can be used as a means to improve and improvise the services related to FMEC sector among which, Qualitative method is given the best position in this regard as it suits with all the requirements and its nature is appropriate with the problems so arising in this regard. Also, qualitative method promises to solve almost all the major or basic problems related to FMEC sector. The three most important stages and requirements involved in qualitative research measures are action research, grounded research, primary or initial theory and phenomenology, which can also be termed as the qualitative measures as used in this research process. The next steps included in the research process include data collection, data sampling, and analysis. These steps are required to be followed after the initial steps and processes. Apart from these two series of steps, there are another set of procedures which serve important roles in the entire process of FMEC research, they are proper analysis of research papers, study and proper examination and analysis of online journals and articles, which help a great deal in the collection of data and gathering and collecting the important and necessary information regarding the research processes In this aspect, there are certain areas which are considered as the important and major areas in the research work and the researchers are required as well as encouraged to make their analysis and studies on these and submit original works as a contribution to the entire research program [2]. These topics or as said, areas of research which require original contribution may be grouped under the following heads:- Systems including Mobile cloud computation Privacy and security issues related to FMEC Billing models and pricing charts regarding FMEC researches VANETS and MANETS supporting FMEC Computations based on cloudlet Computations based on dew FMEC architecture including essentials like mechanisms relating to lightweight authentication Models accessing control in FMEC Proper identification and allowance of incentives to FMEC providers Challenges and other open issues regarding FMEC which predominantly serve as the upcoming and important issues regarding this aspect Quality services and other related improvement techniques as under FMEC Architecture features and other developmental aspects under FMEC Communication issues and real time interfaces regarding protocols Scheduling resources that help in enhancing reliability and scalability Proper resources for monitoring resources and measuring utilization mechanisms Studies and researcher for the proper allocation of resources Loading and predicting models for optimizing user satisfaction Proper and efficient virtualization Data storage and efficient allocation of required resources as per the requirements of FMEC format and platform Proper deployment and application of suitable strategies Measures for admission control as per the requirements of FMEC Large scale issues such as social engineering, threats arising from within the working structure and advanced problems of pear pushing Handling incidents and testing the extent to which the research ideologies penetrate the prevailing working layout and structure The required security protocols Forensic analysis and virtual networking of FMEC working platform Virtualization of the networks and sufficient access to cloud based networks Formatting proper security to mobile networks and mobile formattin FMEC Modelling Issues FMEC model and architecture involves a number of varied numbers of different types of elements which have different natures as well. For example, the edge data centers are formulated, established and structured as per their specific module and format, and are owned and deployed with the intent of providing proper required aid and help of the providers of infrastructure which provide and allow the implementation of an infrastructure which has multi tenant visualizing features [4]. The well equipped services that are provided by these centers, better called as data centers, are so efficiently formulated and structured, that they can be used by any user present in the entire network. One important feature of these data centers is that, although they function extensively and operate on their own created network and environment, they do not connect themselves entirely from the traditional setting or cloud. As a result and outcome of this, a different type of model is formed which is entir ely based on the hierarchical and multi talented architectural model or such type of framework. Many types of modeling issues are been associated with the existing mobile and continuously changing platforms because of their close relation and association with the FMEC services. These problems can also be accrued to the prevalence and presence of the traditional factor and the traditional features which so come up due to such association of factors concerning these aspects and matters [8]. These issues or problems take up various forms such as those of configuration, which are related to connectivity and integration in return. The reason behind the existence of these of these factors can be related to the causes such that the level of FMEC services which are still in their initial startup stage which is considered to be the stage of expansion and hence, all the required or prevailing services are not taken up by all or each member who is a part of this extensive service. Many modeling concerns still come up as the process of transformation is still working up and measures are st ill been incorporated for upgrading it which is the factor giving rise to several problems regarding modeling issues. FMEC models use various kinds of models and hardwares which are heterogeneous in their nature and various other variants of components which are associated with a high rate of mobility making the entire structure a distinctive working platform [16]. This architecture pattern of FMEC services branched out, decentralized and distributed allotting the entire working format a characteristic and nature which welcomes and gives birth to many security problems and similar concerns as well as a variety of designing issues. Within a socially acclaimed preview, the FMEC implementation programme and project managed to survive as per the needs of both the society and people associated with the entire programme as well as the initial learners who have been associated with the functioning of the entire project. Proper collaboration and communication among the stakeholders was an important reason behind the overall development and success of the entire project and programme [14]. FMEC Security Issues Security is an important requirement in almost every sector and every field related to development and innovations. Absence of proper security measures can not only bring everything to a state of failed attempts, but may also render every effort related to the particular work fruitless. Hence, ensuring proper security and safety initiatives is very important to make sure that every work is cordially performed and also to make everything related with it to be working fluently without any hindrances and problems. However, in spite of securing every possible means of security, there always remains some or the other matter which comes out as an issue of importance as per the security and safety of the works done are concerned. Even in the case of FMEC issues a number of security challenges, issues, threats, and concerns have been figured out [12]. After proper research on such issues and related keen study, these issues have turned out to be having sufficient potential to disturb the ent ire working and cause a serious threat and damage to the entire structure creating severe impacts on the users. As regarding the network structures, there are serious security problems have posed a serious threat to the entire chain and network of the working structure. Denial of service attack has been market as the most important primary threat affecting the basic infrastructure of the FMEC services and has turned out to be a matter of serious concern demanding immediate action over it. As these services remain active and working in their autonomous or semi autonomous manner, the Denial of Service Attack fails to create a complete breakdown in the functioning of the FMEC services thereby putting apparently a full stop in the entire working process. However, the impact or effect which they leave upon the working process is not at all an easy figure. The performance of services is seriously affected which can be dangerous to the extent of lowering the level and marking of the level of use of the services and may also lower the rate of satisfaction of the consumers using it. These problems may even reduce the rate of user satisfaction level causing a serious problem to the entire functioning panorama of the networking and functioning ideals. Apart from these, there may be entities and bodies holding a negative of malicious intent and taking advantage of such situations they may hold up or capture a certain particular part from the whole networking range through methods such as eves dropping. These attacks are quite damaging and are commonly called man in the middle attack. They can have an extremely damaging and dangerous impact as they tend to affect the very initial elements which perform and act through notes which are pre targeted. There is yet another type of attack called the rogue gateway attack in which is characterized by the ones who design to attack launch and operate with their own constructed devices and their attack is chiefly concentrated in the various networking channels. This attack is also known as the middle class man attack where the position of the entire networking and performing base becomes weak due to the continuous strikes made on it without offering it any chance of producing or procuring any means to protect itself and defend from such continuous attacks. They attack as the middle man who damages both the upper layer workers, lower level workers, and the customers thus giving a blow from every possible way. This prospect enables the process to slow down and engulfs third party involvement for the user. There are several processes that are available in the market there are further professionals that are involved with the process of cloud computing and at the same time it must ensure that the process of cloud computing do not become a hostile service where only few users can be used on a single note. These technologies are no different for the new technologies that are present in this capitalist world. The process of cloud computing is far more engrossed and is even commercialized with all its pros and cons that are taken into consideration. The edge data servers or the extended limit of data servers are affected by yet another form of attack in which the security issues are concerned with unfamiliar services or unfamiliar organs of the networking structure. In this case, the devices or the working nodes that are frequently captured and affected are those of the Fof nodes or may also include devices used by the users or consumers. These units are captured and destroyed and as a result, the consumers or the users turn out to be the ones who get worst affected by the attacks. Conclusion These attacks have a very intense and dangerous effect and rupture the entire working of the network. Information which are extremely confidential may pass from the trapped notes and be captured by any of the insiders or outsiders as the case may be, and can be modulated or utilized in the most dangerous way so as to bring the whole working layout to a standstill. The internal working formats may be disrupted and destroyed making the working too difficult to be brought back into pace. The attackers rupture the entire working structure, destroying the original one and creating their own working channels which cause a serious and severe blow to the initial and original working structure and functioning format as well as the consumers and workers. We can easily state that cloud computing has several benefits but at the same time it has many issues as well that can be raised easily when it is stored in several data centres all across the globe. These data easily becomes target for the ha ckers that is further initiated by the employers of cloud computing. References I. Paoletti and P. Tardini,Mass innovation. Santarcangelo di Romagna (Rimini): Maggioli, 2011. Emerging cognitive neuroscience and related technologies. Washington, D.C.: National Academies Press, 2008. V. Shah,Emerging environmental technologies. [New York]: Springer, 2010. N. Ekekwe and N. Islam,Disruptive technologies, innovation and global redesign. Hershey, PA: Information Science Reference, 2012. S. Bhowmik,Cloud Computing. Cambridge: Cambridge University Press, 2017. P. Ordo?n?ez de Pablos, W. Lee and J. Zhao,Regional innovation systems and sustainable development. Hershey, Pa: Information Science Reference, 2011. J. Eriksson Lundstro?m, M. Wiberg, S. Hrastinski, M. Edenius and P. A?gerfalk,Managing Open Innovation Technologies. Berlin, Heidelberg: Springer, 2013. C. Edquist,Systems of Innovation. Hoboken: Taylor and Francis, 2013. L. Berkowitz and C. McCarthy,Innovation with information technologies in healthcare. London: Springer, 2013. Cloud Computing. Que Publishing, 2009. C. Antonelli,The economics of innovation. London: Routledge, 2006. A. Kyrtse?s,Financial markets and organizational technologies. Houndmills, Basingstoke, Hampshire: Palgrave Macmillan, 2010. J. Gertner,The idea factory. New York: Penguin Press, 2012. D. Koepsell,Innovation and nanotechnology. London: Bloomsbury Academic, 2011. I. Timm,Multiagent system technologies. Berlin: Springer, 2012. M. Nakajima,Payment system technologies and function. Hershey, PA: Business Science Reference, 201

Friday, November 29, 2019

Dna Essays (1594 words) - DNA, Forensic Genetics, Biometrics

Dna DNA evidence is extremely helpful in criminal trials not only because it can determine the guilt of a suspect, but also because it can keep innocent people from going to jail. The suspect must leave a sample of their DNA at the crime scene in order for testing to occur, but DNA can be found in the form of many things such as semen, blood, hair, saliva, or skin scrapings. According to Newsweek, thousands of people have been convicted by DNAs nearly miraculous ability to search out suspects across space and time hundreds of innocent people have also been freed, often after years behind bars, sometimes just short of the death chamber (Adler ). Though some may think it is a waste of time to go back and attempt to release convicts from prison after they have been in jail for such a long time, but since DNA testing had proven to be quite a successful method of doing this, it could help in many ways. First of all, if a person is not guilty of a crime they are in prison for committing, they have every right to attempt to prove their innocence. A great advantage to releasing these innocent people from prison is that they allow for more room in prisons for those who are actually guilty of the crimes. Another reason people may object to DNA testing in the courtroom is that the tests require the suspect to provide a sample of his own DNA. The only problem with this is that sometimes, suspects refuse to donate their DNA for testing. In a situation in St. Petersburg, FL, a man was being followed because he allegedly matched the description of a man who was suspected of committing fifteen robberies and two rapes. As the police followed him on his motorcycle, he stopped at a red light and spat on the ground. As soon as the police saw this, they got out of the car and collected the saliva with a paper towel. The DNA from the saliva was a perfect match with the DNA from the semen collected from the rape victims. Puetz, the investigator on the case defends the constitutionality of his evidence-gathering methods; the courts, he says, have held that once youve put out your trash, youve waived your right to keep the contents private, and I dont see why the same wont hold true for saliva.(Adl er). Because there are many different types of crimes, it is often difficult to find enough physical evidence to convict a person. For example, in rape cases there is usually only a small amount of physical evidence, so cases are based on word alone. Because of DNA testing we can now take samples from the victim and attempt to match the results with those of the suspect. Therefore, DNA is sometimes the only real way of determining the guilt or innocence of a suspect without having any witnesses. Since many rape cases are left unsolved, DNA testing is believed to be the most accurate way of keeping sex offenders off the street. Because of the growing trend of using DNA in rape cases especially, a company in Brooklyn now advertises a small flashlight-like device intended to be used to jab at attackers in order to collect a sample of his skin for later use (Adler). According to a study by Joseph Peterson, with the Department of Criminal Justice at the University of Illinois, DNA evidence doe s not have a major impact on the decision to either convict or acquit defendants, but weighs heavily on sentencing, and often leads to more severe penalties (Peterson, Banbury Report). Some may think that DNA testing in rape cases, especially in the case of incest, is not totally valid because the samples of semen, or other bodily fluids may be contaminated with the DNA of the victim, which would produce different results. In cases of incest, DNA could be so alike because of heredity that the results may be hard to distinguish between the victim and rapist. Though many people believe this to be true, in all actuality each persons DNA typing pattern is different and virtually unique.(Genetic DNA Typing). As well as placing a suspect at

Monday, November 25, 2019

foundation degree in events management Essay Example

foundation degree in events management Essay Example foundation degree in events management Essay foundation degree in events management Essay Contents Introduction Foundation degrees are a recognised HE qualification. The degree is made up of both academic and work based learning. The purpose of this report is to explain about the course, work placement and academic requirements. It will also explain why events are created and the purpose they serve in society. Findings The course The course consists of a number of core modules and may include optional modules. These are taken over two years which are based on a value of 1 5 credits, with one credit representing 10 hours of student study time (Warwickshire College, 2013). In ear one the modules are; Academic and professional development Developing professional practice Exploring customer service MICE (Meetings, Incentives, Conferences and Exhibitions) Principles of event management Event appraisal Principles of business Introduction to business operations and activities The modules for year two are as follows; Business accounting Human resource management Principles of marketing Professional competence Project management for events Evolving sectors in the event industry Work-based project This course specifically benefits my chosen career path as it involves important odules based on events management. For instance the project management for events module will be particularly helpful as it includes some key skills I am keen to learn and will give me an understanding theoretically and practically on managing events. As noted in the course handbook Project management is a discipline for organising and managing the resources to complete a project. The subject includes a project This is a subject area that is essential for an event manager and will involve investigation and application of the skills and knowledge acquired to both real and simulated projects. : The module will include the management of an event. (Warwickshire College, 2013, P. 5) All the modules are assessed by a variation of coursework such as: role play, written reports, presentation, debates, seminars, essays, leaflet production and written assignments. The assignments have been carefully designed to develop a wide range of skills and knowledge which can be transferred to a working environment Assessment is a crucial aspect of the learning process are was taken to ensure that both in-course and end of module assessments test the skills and knowledge needed in the working environment Formative assessment methods are diverse and include practical assessment of advanced techniques used in the workplace. (Warwickshire College, 2013, p. 36) For example, assignments which are delivered as presentations will help increase and develop skills such as: Presenting skills, communicating, engaging an audience and confidence. This is useful as presentations are often used in the workplace. The course requires independent learning to be successful. Study skills which will enhance independent learning abilities are: Self-management, you must organise and manage time working on your own, there are far less taught sessions than school r a further education course. Taking control, you are responsible for making choices, advice and guidance is available, but its up to you to find this out and to book appointments when necessary. Personal planning, you will benefit by taking control of your time and finding out what skills are necessary for employers. Knowing the essentials, knowing deadline dates, academic regulations, and assignment briefs is essential, read any College documentation thoroughly and keep in a safe place. Finding resources and support, you will be given a list of books to read which is vital for the course. However you are expected to further your knowledge by reading and researching additional sources. You are also expected to find out what support is available. Structuring your study, you are required to work with little guidance, a good assignment will be a result of independent study Keeping going, you must keep motivated and focused when working alone, most people use have the support of other people for this. (Stella Cottrell, 2013) Work placement Work placement is an important element for the foundation degree programme and involves 10 weeks placement spread across the two years. A large proportion of ssessments are designed to be completed through work placement. Warwickshire College, 2013) There are a number of things to make the most of a placement: Set some objectives, decide what you want to achieve and discuss expectations with the employer before you start. Make sure both you and the employer know what you want to gain out of the placement. Show what you are capable of doing, show enthusiasm and be reliable. Dont be afraid to ask questions. Show that you are proactive, ask to attend meetings. Make some suggestions although dont be critical of colleagues or your employer. Keep a diary or learning log, Record experiences and skills and attributes gained Build a network, Identify the colleagues whose work interests you, ask for advice. (Manchester Metropolitan University, 2013) Warwickshire college work in partnership with University of Gloucestershire (I-JOG) the foundation degree is validated by the I-JOG. The University overseas the quality and ensures a high standard of education and have set academic regulations of which Warwickshire College must abide by. The regulations set can affect the assessment scores if deadlines are not met or the required standard is not met. Each piece of coursework will have a submission date and criteria which must be met in order to pass. Late submission or failure to meet the required criteria without approved mitigating circumstances is penalised. For example if the work is less than seven days late the highest mark achievable is capped at 40%,if the work is more than seven days late the assessment is marked at and is failed. This can have a huge effect on the course both financially and academically because if you fail a module below 30% you must retake it, this will cost an extra E700. You are not allowed to rogress on to the second year with more than one restudy. Warwickshire College, 2013) In some circumstances external problems/issues may affect the performance in assessments and a student may feel they failed or underachieved because of the problem. The course manager or personal tutor must be notified as early as possible, ideally before the deadline date, or its likely to be too late. Examples of exceptiona l mitigating circumstances may be: Personal serious illness or accident Death or serious illness of a very close relative Serious family or personal problem Sudden deterioration of a chronic health condition Circumstances which are not likely to be considered are: A minor illness Death or serious illness ofa pet Normal family or work commitments Chronic or long standing illness Pressure of study arising from reassessment Computer difficulties (Warwickshire College, 2013) If it is agreed the circumstances surrounding the student have affected the assessment, the student will either have their results re-considered or have another opportunity to retake that piece of work. (Warwickshire College, 2013) Another requirement for all written assessments is the use of Havard referencing. This ystem is used to acknowledge the work of other writers or to enable other researchers trace the original source. It is allows the work to checked and verified and avoids plagiarism. (Warwickshire College, 2013) The use of the referencing shows research has been carried out giving credence to the subject being studied. For example, to achieve higher marks in assignments a range of sources will be used with correct citation and referencing Excellent use of sources with highly accurate and effective use of citation and referencing. (Warwickshire College, 2013, p. 4) That is one of the criteria to achieve a mark. To achieve the best mark possible it is important you use module guide and contextualised grading descriptor. The module guide will provide an essential reading lists, this will list the recommended books to read in order to complete an assignment to a satisfactory standard. More received for an assignment. Also in the module guide is a contextualised grading descriptor, this can be used to see what level of work is required to achieve a certain grade. For instance for this assignment to achieve a 55%-69% grade you must meet the following criteria: Evidence of some effective self-guided study Good understanding of using of using of sources with largely good understanding of citation and referencing Sources used are academically sound Sources used are academically sound with minimal use of the internet Content is reasonably thorough in its coverage of key areas of induction topics and possibly covering some related issues Good presentation that in the main follows the informal report structure with automated features (Warwickshire College, 2013, p4) Field of study Events have become a huge part of our lives, the public, governments and businesses are all involved. Each event is created for different reasons. Due to an increase of eisure time and discretionary spending have led to a rise in public events such as celebrations and entertainment. Governments support events for their economic development and nation building. Businesses use events for marketing and promotions. Increases in leisure time and discretionary spending have led to proliferation of public events, celebrations and entertainment. Governments now support and promote events as part of their strategies for economic development, nation building and destination marketing. Corporations and business embrace events as key elements in their marketing strategies and image promotion (Bowdin, 012, p. 3) Conclusion References Bowdin, G (2012) Events management 3rd edition. Oxford. Butterworth-Heinemann Cottrell, S (2012) Study Skills, (online), Available from algrave. com/ skills4study/studyskills/learning/independent. asp (accessed 20th September 2013) Manchester Metropolitan University, (2013) making the most of work experience, (online), Available from mmu. ac. uk/careers/students-and-graduates/ resources/guides/making-the-most-of-work-experience-and-placements. pdf (accessed 20th September 2013) Warwickshire College, (2013) Course Handbook

Thursday, November 21, 2019

Sources of Revenues and Expenses for Sport Organizations Essay

Sources of Revenues and Expenses for Sport Organizations - Essay Example Other source of revenue that they have in common includes contributions from individuals, associations, corporations, foundations, or clubs. Being national organizations, the National Collegiate Athletic Association and the National Collegiate Table Tennis Association have grants from schools in the form of support from the university. Such school funds include both indirect and direct support from the university, for instance state funds and federal Work Study amounts for the athletes. In addition, it includes university-provided support, for instance, facility and grounds maintenance, administrative costs, security, utilities and risk management. The National Collegiate Athletic Association raises revenue from Game guarantees and game programs, National Collegiate Table Tennis Association from royalties while USA Triathlon Collegiate National Association from local media. Not-for-profit organizations like the National Collegiate Athletic Association and the National Collegiate Table Tennis Association also sells items for profit and ploughs it back into the organization. They also generated revenue in the form of sales of assets and inventory. In terms of expenses, all the three organizations pay salaries to their coaches and staffs, they have sponsorship programs, team expenses, purchase equipment and uniforms and general and administrative expenses. Sponsorship programs are sport-related aids. All of them contribute towards maintaining buildings, grounds and facilities (Masteralexis, 2014). In addition, they have medical expense/insurance in common for all of their stakeholders, coaching, staff and players. both the National Collegiate Athletic Association and the National Collegiate Table Tennis Association pays guarantees to other schools, pays game day and camp expenses and renders severance payments to their past staff and coaches. However, USA Triathlon Collegiate National Association has expenses such as incentive awards, essay

Wednesday, November 20, 2019

Did western influences hasten the decline of the Qing dynasty Why or Essay

Did western influences hasten the decline of the Qing dynasty Why or why not - Essay Example First theory is concerned with China? ¦s internal problems, including corruption, poverty and abuse of powers of the ruling class.† (34) But another sect of the historians argues that even though the Qing Dynasty was wearing out due to the heavy internal troubles, the western influences were at the center of these internal adversaries. Indeed the western influences were not the military interferences and threats to the dynasty in its concrete sense. Rather the western industrial revolution, rapid urbanization, growing individualism and the rapid changes and reorganizations of the socio-economic fields, as again Stanley says, â€Å"The theory supported by the Western World is that imperialism and introduction of western ideas in China ultimately caused the disintegration of Qing† (). Fairly in the early twentieth century Chinn’s socioeconomic and political cultures began to be influenced by the European Industrial Revolution. The pro-western influence school of h istorians purports that even if there were no internal conflicts, the Qing Dynasty would have to respond to the demand of the age. ... d of the Napoleonic War, the growth of industrial revolutions and the European Colonial presence in the neighboring states of China allured the West to take hold of vast Chinese markets (78). The Chinese markets were potential for the European Colonial powers in the late 19th Century in two ways: firstly, China was a potential market for the West to market their industrially produced goods and secondly, the country was a great reserve of raw materials that could feed the demonically growing industries in Europe. These commercial interests of the European nations in China provoked them to interfere into the internal issues of the country. Consequently the Opium War took place, greatly determining the future of the Qing dynasty (Cotterell 84-9). Indeed the root of the Opium War lies in the increasing Irish-British interest in the Lucrative Opium business in the mid 19th century. Since the Opium trade began to be less lucrative for the Chinese due to the Turkish cheaper supply in the op ium market, the Qing Emperor Daoguang banned the trade in contradiction to the expectation of the British traders. Eventually the Opium War began between the British-Irish Ally and the Qing Dynasty and ended upon causing some irreparable loss to the Qing Dynasty. Indeed the Qing Dynasty’s defeat in the First Opium War inspired the Western powers to interfere and manipulate the subsequent rebellions and internal conflicts in their own favor. Though he Qing Dynasty received the reluctant western support during the Taiping Rebellion, Nien Rebellion and a number of other rebellions, these rebellions were greatly caused by and connected to western commercial interests in the country. The Taiping Rebels, though were confronted by the allied Chinese-West Troops, received the non-official support

Monday, November 18, 2019

Disciplinary Literacy Writing Project Essay Example | Topics and Well Written Essays - 1250 words

Disciplinary Literacy Writing Project - Essay Example The data results obtained need to be of no biases; thus statistical research must be officially produced under no influence of political background. For instance, many social, military decisions, economic and political decisions cannot be made without applying the statistical techniques like structuring an experiment to gain federal approval of a new medice. In any organization or at any government the initial step to any project is plan analysis. (Szabo, 118) Actuarial are always involved in many activities within the organization since they form the major part of the running of most of the organization. The major duties of the actuarial involves collecting, receiving and obtaining data then analyze the information. This is done by identifying the underlying reasons or facts of data by simplifying the information. It includes analyzing social data, economical data; evaluate the level of probability of financial risk and conducting statistical modeling. (Crews, 87) Actuarial works in many different settings thus job duties may vary from company to company. Although the government is the largest employee of the actuarial, they can work in a number of places, mostly in insurance companies, Micro finance organizations, accountancy firms, pension funds, actuarial consultants, investment funds, life assurance companies but also can work in finance, marketing, government, manufacturing companies, and health care (Crews,35 ) As an actuarial, he is involved in compiling, coding, tabulating, categorizing, auditing calculating information. Once the information is tabled, the actuarial interprets the meaning of the information to which t is concerned this is by explaining the complex mathematical data and interpreting the tables or charts or graphs for economic or social research With the present level of technology the actuarial is core role also involve in using computer

Saturday, November 16, 2019

Global trends of fast food industry

Global trends of fast food industry Now the market has started to change and people has stopped eating at home they prefer to get easy and quick food thats the reason why the fast food chain restaurant is the fastest growing industry in the world at present. Talking about McDonalds which started in the US in 1948 by two brothers, Dick and Mac McDonald, It then started to extend and at present it is stated in the top 100 business of the world (http://www.mcdonalds.co.in/history.htm) and has got somewhere around 34000 units around the world. (Http//: en.wikipedia.org/wiki/mcdonalds) It came into UK in 1973 in England and was a great success and it came to India in 1996 (Bangalore). At present there are some where around ten thousand outlets worldwide .It has got 500 restaurants in UK and around 300 in India. As predication made by McDonalds they going to own around 2000 units by 2010 in the UK. (http://www.mcdonalds.co.uk/history.htm) The information acquired is from the student folder of McDonalds and the present worker s have been interview electronically and finally McDonalds official website. McDonalds came to India with a dine in restaurant in Bangalore that has special vegetarian burger named by Mac veggie. In additional to traditional Indian sandwiches, it incorporates Indian favourites such as Chicken tikka. In its list of innovative sandwiches along with burgers, the menu features appetizers like soups, fresh salads; shakes and choice of ice-cream sundaes. (Ref: http://www.mcdonalds.co.in/history.htm) Industry Global Trends The current global trends in international global environment are growth of fast food industry. The fast food industry is growing at very fast rate. People now prefer eating at fast food restaurant rather eating at home. Office going students are major market served in fast food industry. Fast food industry also give people who do not want to go out, prefer eating at home gives home delivery services to the people with schemes of reaching the delivery place within 30 minutes. More more companies are taking advantage of the opportunities waiting overseas by becoming a globally operating corporation and McDonalds is one of the top ten companies corporations of the world. Six major segments make up the fast food segment of the fast food service industry sandwich chains like McDonalds Subway are the number one segment, followed by dinner houses.. Out of all Burger chains McDonalds has the largest market share 46% followed by Burger King with 21.7 % Some people say fast food is low nutrition food due to this some chain have started nutritious food like salads pastas for the customers. The Competitive Global Environment key market drivers Taking the factor of competitive environment, in global environment competition is major factor. Global competitive environment occurs when a firm takes a global view of competition and sets about maximising profits.(keegancreen,2005). The effect of global competition has been highly beneficial to consumers .Global competition expands the range of products and increases the likelihood that consumers will get what they want. (Keegancreen, 2005). Key players for market drivers in market are burger king and subway where each market drivers has it own marketing cost. Back ground of brand role of branding in McDonalds McDonalds was started in 1948 by two brothers. First United Kingdom restaurant was opened in Woolwich, London. McDonalds came to India in 1996 in Bangalore. In 1973 1000 restaurants were opened in US, Japan, Canada England. . . In 1998 in India they introduced traditional burger called maharaja Mac, which become the propular burger in Indian market As far as role of branding is concerned the name is the biggest strength, McDonalds has been around for long time and people know the name quiet well. Taking in consideration India McDonald is having 50 % market share in fast food segment. All McDonald sites work to the CHAMPS standard. That is Cleanliness, Hospitality, Accuracy, Maintenance, Product and Speed. As a brand McDonalds has tie up with some international brand like nestle Pepsi. It also ties up with some popular TV celebrity who is working brand ambassador for them. Competitive Advantage Major competitor in fast food industry where McDonalds is facing competition is from subway. The most important competitive advantage McDonalds is having over subway is McDonald is having their own restaurants as well as delivery services in India, where as subway only do take away and eatings. The advantage of restaurant that McDonalds is having so as result McDonald is marketing to major segments of market which other fast food chains are not doing. The second advantage McDonald is having is of online booking burgers in India, which has recently introduced, people who have internet access can order what they want and will be delivered to their place with scheme of 30 minutes. As we all now that McDonald is one of the fastest growing fast food restaurants in the world which came to India with one restaurant in Bangalore in 1996 and at present it has got more than 123 outlets. Global participation and market served globally Talking about the participation of McDonald, it has got more than 12500 outlets in more than 90 countries globally. They consist of 20% or their own restaurant but the rest 80% are either are given away as franchises or are licensed (www.answers.com/topic/mcdonald-inc). The pricing of McDonald is very nominal as it has a dream of opening 20,000 outlets by year 2010 and having a McDonalds in every major city of the world. So taking that into consideration they have their price very nominal and their major target market is the middleclass people and students. They have got family packages for families and they are the only multinational in India which give the maximum discounts for parties. In India they have introduced many deals like meal for 2 just for Rs.99 { £1.29} only which includes 2 course meals. As the competitors are also trying to get these deals but there is a quantity which is very less. There are many carry out coupons which are given at the universities to the student s. At present there is a new trend that has started in India of burger parties which the students find very convenient as it costs less and you dont have to cook anything. Looking at the market of India McDonald has introduced many different burgers only for India like aloo tikki (for vegetarians) etc. As having the flavours of India in a burger, it makes a different market for McDonald because there are still loads of people in India still prefer Indian delicacies. McDonald also give a lot of charity programs like McDonald (UK) supports the Starlight Childrens Foundation, a registered charity that works to brighten the lives of seriously ill children by granting their wishes and entertaining them while they are in hospital. Wishes can range from going to Disneyland, to meeting a favourite soap star or even winning the Grand Prix! Each year the demand grows for wishes, Starlight Fun Centres (mobile entertaining trolleys), Starlight Hospital Projects, hospital parties and outings. McDonald employees have been fundraising the length and breadth of the UK for Starlight and are always looking for new and innovative ways to raise further support. www.mcdonasl.co.uk/pdf/student_information.pdf Role, impact and importance of cultural issues and ethics Cultural issues and ethics play a very important role in these parts of the world. Firstly taking India into consideration is that the biggest issue in India is that there is a ban on usage of beef in any form. So every multinational have to make sure that there product is 100% beef free and then only the government allows then to sell their product in the market. As taking into consideration that at once when India had a big demand for MacDonalds they started to offer beef burger, their market share had had one of the biggest downfall of the year as people stopped going to their restaurants till the time they built back the trust of the people, by having stating on their restaurants and websites that We are proud of the food we serve and we take very seriously the responsibility we have to our customers to deliver hot, safe, freshly prepared and tasty food every time. We do not offer any beef or pork items in India. Only the freshest chicken and fish products find their way into ou r Indian restaurants. www.mcdonaldsindia.com/ourfood/nonveg/index.html By this McDonald had an upper hand in the market as they made sure that all their products are only of chicken, fish and vegetables only. One of the other issues in India is that out of every 5 Indians 3 are vegetarians, so McDonald also offers wide range of vegetarian burgers. As talking about importance of issues there is also big issue that is halal meats for the Muslim as there is against there religion to have any other cut of meat ,so McDonalds in India and some places in united kingdom state in there menu that the meat used is halal or not. Now if we look at the importance of the cultural issues and ethics then we can say if McDonald doesnt follows the criteria they are following right now and introduce beef in India it would lead to ceiling and the market value would fall. McDonalds advertising and promotion in the U.K. and India McDonald is the part of the one of the largest chain . That is one of the most important reasons behind their advertising and promotion because they have to maintain their standard. Advertising and promotions are the marketing tools. McDonalds is famous for introducing the new burgers in the market. While introducing the new burgers in the market they always keep in touch of the todays market trend. This will also important to reduce the risk failure. Their method of doing advertising and promotions in both countries are same. They do there advertising by many ways like television, radio and print. Global advertising may be defined as messages whose art, copy, headlines, photographs, tag lines, and other elements have been developed expressly for their world wide suitability.(Keegan, Green, 2005) Advertising is classified as a hierarchy of effects model suggesting a sequence of events: advertising is used to move people from a state of unawareness to purchase. Strong model shows that advertising gain attention.(Chee H, Harris R, 1993) On their advertising in India they spent around 10 12 crores on the advertising and around twice of the U.K. on the other hand their competitors like subway they are spending around 9 10 crore and burger king is spending around 12 14 crores in Indian market. McDonalds do their advertising and promotions by several ways: they distribute McDonald pamphlets and discount coupons in front of the schools and colleges and even on the high streets. They built up their stalls on the busy roads like high street where they are doing their advertising of the new burgers or deals. In India know McDonalds used to put up their stalls in the marriages where they can attract lots of customer in ones, and they can show there quality of their food. One of the most important things of the McDonalds is its famous Ronald, its recognized as the universal symbol. One of the famous burger of the McDonalds named as double cheese burger by its name you got an indication that where is the target of the McDonalds because its jus for 99 pence. McDonald strategies in terms of quality product and service As the author said earlier that McDonalds is the one of the most important brand for fast food lovers. For been a part of fast food lovers they have to maintain their quality of the product and service. That is one of the most important reasons that where ever you go around the world you will get the same taste and quality of the food and services. The quality of food of the McDonalds is the same around the world. Even in India the chips for the burgers is same as U.K. McDonald is world wide famous for its service. They never let their costumer down. Last year McDonalds have its scheme in India if you order your burger for home delivery you will get your burger in twenty minutes otherwise if they late you will get your burger free. By this way they are showing the importance of the customer services in the market. Consideration of pricing and distribution channels in both the countries As author said that earlier in the report that McDonalds main aim to the middle class market all over the world. They have lots of competitors in the market thats why they have to be very careful about their pricing. For a good healthy business pricing is very important. Price is a major consideration for organisations. It is the one of the major element of the marketing mix that is capable of generating income, helping there by to achieve profit targets.(Chee H, Harris R, 1993) Channels of distribution are the link between producers and consumers or industrial users. Therefore a distribution channel consists of individuals and organisations that make products and services accessible to the ultimate consumer.(Chee H, Harris R, 1993) McDonalds also having a very good brand image, which is one of the most important pricing objectives. Whenever they introduce their new burgers, they have their market targets for example: cheese burger for the teenagers etc. When they do pricing in India, they always keep in mind that India is the price sensitive market. They always do cheap pricing in India because they aim to middle class people. On the other hand in U.K. it has very reasonable rates as compare to their competitors in the international market. In India you will get four vegetables burger in just 20 Rsp (around 1pound) and in the U.K. you will get veggie burger in 2.69 pound. Global marketing efforts McDonalds holds the most markets share in the burgers industry. The McDonalds industry firms are famous for introducing new products at regulars shorts terms of time, the introduction of products that keeps with todays trends is also important to reduce the risk of failure. In this competitive world McDonald is a leader which creates new products for market as keeping in mind that customer will like it. McDonald always observes the market trends which regular changes according to customer needs. It always brings new products with different deals to survive in this competitive world, with high competition from the other top firms in the industry; this will help him to keep one step ahead. The role of marketing within the McDonald is to sure that the needs of customer are met and the business makes profit. McDonald has a broad range of customers as well as their burgers are popular throughout the world. Firstly we have to understands that what exactly customer needs? After analysing th eir feedback try to put in the restaurants. Actually the marketing team plays an important role in organisation. It helps the organization to increase the sales profitability and developing new products with promotions. According to McDonald restaurants international, India is top fifth market for McDonald who growing very faster in todays world .McDonald hopes to increase their outlets in India to 170 by the ends of 2006 from the present figure of 121. McDonald introduced delivery service, something new that no other restaurant was doing. Home delivery was a success for McDonald and subway. The competition looking for new methods of increasing their customer basis. Many fast food chains decided to diversify the customer and bring new offer as well as product for those who dont like burgers (e.g. deli sandwiches, cheese breads, cheese bites, salads etc). They all try to come up with some new, bigger, better burgers at a low price. McDonald has always new marketing strategy for uplif tment in this industry. One of their main strategies that they still follow today is diversification of the products. McDonalds is always adding something new to their menu, trying to reach new markets. Another strategy they used in the past and still using .McDonald is always trying to come up with some new idea to make a burger into something slightly different. It shows different enough that the customer will think its a new products launched. As you now McDonalds as a global marketing topic in India and u.k, so I will do swot analysis on McDonald Company. Firstly we taken the strength of company name recognition is obvious is big strength for them because they serving to consumer from a long time. Most of their competitors dont have free home delivery only restaurants which help a lot to increase in the regular sale. They provide very nutritional and well- balanced meals to customer. McDonalds does have restaurants to run is also a weakness which is higher overhead costs, due to the restaurants that other competitor doesnt have it so result of higher overhead cost must be charge its is not low cost producer. This is another weakness for McDonalds they have lost their lot of customer due to competition with competitors. McDonalds opportunities are a lot, they can increase there revenue through introduced new burgers and increase brand loyalty. .McDonald have threats from competitors well, right now there is one closest com petitor is subway. Subway having more competitive price than McDonald. It is generally lower than McDonald. Subway was very profitable when they promote their deal of delivery a sandwich within 5minutes and that to the costumer can see and tell the fillings of their meal. CONCLUSION At last I will conclude that McDonald has a successful history in the past of introducing different type of new burgers product to increase sales and reach new customer. McDonald is always searching for new market and follows new trends in the markets. To introduce new products at regular interval of time makes the leader of fast food industry in todays world. The level of success that achieved to McDonald due to introduced double cheese burger as well as promotion of product in the market. The more expensive advertising campaign than in past campaign but the potential for a successful product will cover the cost and bring in substantial profit. The advertising of the product is very important but the promotion of this product along side for market. The promotion may be had to be bigger and better than the competition or the product may need to be altered to give it that little bit of edge over the competitions. Recommendation I would personally recommend to McDonald Company to open more outlets in India especially express outlets which help a lot to increase the share in the markets. As you now express highways is growing faster in India which help a lot to company get more customers easily as well as customers to get better and good quality of food for (e.g. If I am going for long journey suddenly I feel hungry on the highway I get McDonald I think its great idea for launching new products and giving new deals in India. As some of rural area people would like to have some fast food.) Appendices TIME PLAN AND MINUTES OF MEETING October November December January Research work Proposal Report writing Presentation and submission Meetings   2nd 15:30 to 1600hrs 17th 8:00 to 9:00 hrs   6th 11:00 to 13:00hrs 15th 12:25 to 14:30hrs 27th 16:30 to 17:45hrs   4th 12:00 to 15:00hrs 17th 12:00 to 14:00hrs 26th 11:00 to 14:00hrs 16th 12:00 to 15:00hrs 17th 17:00 to 22:00hrs 23rd 12:00 to 18:00hrs 24th 13:00 to 20:00hrs

Wednesday, November 13, 2019

Helen Tamiris Biography Essay -- essays research papers

On April 24, 1903, one of the founders of American modern dance was born to parents who emigrated from Russia. Helen Tamiris, originally Helen Becker, grew up in New York, New York on the Lower East Side. In her lifetime, she danced, choreographed, and helped initiate modern dance. Later in her life, she moved to the â€Å"Great White Way,† otherwise known as Broadway, to choreograph many shows.   Ã‚  Ã‚  Ã‚  Ã‚  In 1911, or at the age of eight, Ms. Tamiris began studying dance at the Henry Street Settlement with Irene Lewisohn. After that she studied with the children’s chorus at the Metropolitan Opera Company, where she learned Italian ballet techniques. Although she studied strict ballet techniques, she began to study modern dance at the Neighborhood Playhouse. She also studied natural dancing but soon grew restless of it; thus, she quickly left the studios to develop her own sort of dance.   Ã‚  Ã‚  Ã‚  Ã‚  Tamiris spent a few years making minor nightclub appearances and dancing in stage shows at movie theaters. But in 1922, she left America to tour in South Africa with the Bracale Opera Company, where she was exposed to international dance forms. When she returned to America, she abandoned her former Italian ballet training and studied Russian ballet technique. She appeared dancing in a few shows but soon realized she just was not getting what she wanted. Tamiris took the next year off to develop her own style of concert dancing.   Ã‚  Ã‚  &nb...